R+P Post 2: Our target audience

Primary Target Audience


The primary target audience for our film opening sequence are fans of the action-thriller genre skewed towards a young adult audience skewed towards boys. This is shown by the fact that the main protagonist is a 19 year old boy, who the target audience can relate to and this is important, for the opening sequence of the film revolves around this character.


Secondary Audience


Fans of Cyber-security and Techno thrillers comprise our secondary target audience. This is the similar type of audience as fans of one of the inspirational TV shows called Mr Robot. This is quite a modern, small audience, which is becoming more popular as time goes on shown by the success of the Mr Robot show, which has had a great critical success since it began early this year.